Website Opportunity Report — Rodeway Inn & Suites Kamloops

Section 1 — Business overview

What Rodeway Inn & Suites does well already

An independent motel on Rogers Way, right off Highway 1 — clean rooms, free continental breakfast and WiFi, and a genuinely strong set of traveler amenities: pet-friendly rooms, truck & RV parking, and EV charging. Minutes from TRU, Aberdeen Mall, and downtown Kamloops.

Real, clean, professional property photos already exist (lobby, guest rooms) — a genuine asset most independent motels don't have.
Amenity mix (pet-friendly + truck/RV + EV charging) is a real differentiator versus most Kamloops competitors — currently under-promoted.
Strong highway-adjacent location for both overnight travelers and longer regional stays.

Section 2 — Current digital presence analysis

Where the online presence currently lives

Website	No owned, direct-booking website — the only online presence is the Choice Hotels franchise listing page, a generic template shared across many Choice properties.
Online reputation	3.6/5 on TripAdvisor (252 reviews) — guests consistently praise the location and clean, renovated rooms. Google's own current star rating wasn't independently verifiable through automated research; worth a quick check on your Google Business Profile before this goes out.
Booking system	All bookings route through Choice Hotels / OTA channels (Booking.com, Expedia, Kayak). No direct-booking capture point exists today.
Customer experience	A guest researching the property meets a generic chain page first — not the actual property, its amenities, or its local character.
Mobile experience	The Choice Hotels page is technically mobile-functional (chain-maintained), but it's generic and doesn't surface this property's specific amenities.

Section 3 — Opportunities

Where this may be costing bookings

A traveler comparing options before booking has no easy way to learn this property is pet-friendly or has EV charging — that's often a deciding factor, and it's invisible right now.
Every booking currently routed through an OTA carries a commission cost that a direct-booking page would reduce over time.
Competing independent motels with an owned website control their own story and capture direct inquiries the Choice Hotels page can't.

Section 4 — Recommended website solution

Proposed structure — Hotel/Motel

Homepage

Rooms

Amenities

Local Attractions

FAQ

Direct Booking / Contact

Section 5 — Demo preview

A concept showing what this could become

[Screenshot of demo homepage]

Concept homepage built around direct booking, amenities, and local traveler context.

View the live demo →

This is a concept showing what your online presence could become — built around what actually works for a hospitality business, not a generic template.

Section 6 — Why work with us

We understand small hospitality businesses because we operate one

I own the Overlander Motel in Chase, BC. Earlier this year I redesigned our own website — since then we've seen more direct bookings, reduced reliance on OTA platforms for some reservations, and had our two strongest revenue months on record. I'm not a web designer guessing what a hotel website needs; I've lived the exact problem Rodeway Inn & Suites is facing, on my own property, first.

Section 7 — Investment

Packages

Package	Starter	Growth — Most Popular	Premium
Price (CAD)	$995	$1,495	$2,495
Best for Rodeway	—	Direct-booking page, amenities showcase, reviews	Full booking-engine integration

Recommended: Growth — matches the direct-booking-inquiry and amenities-showcase need directly. Every package includes ongoing hosting and monthly updates.

Section 8 — Next step

Would you be open to a 15-minute conversation?

Just to discuss whether this could help Rodeway Inn & Suites capture more direct bookings — no pressure either way.

Call 250-679-8633

What's working — and what's costing Rodeway Inn & Suites direct bookings — online.